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Welcome In- Customer Experience by Design

Workshop 3: Welcome In

Customer Experience by Design
Date: Tuesday, June 24
Time: 6:00–8:00PM
Location: North Sky Co., Biddeford, ME
Hosted by Beachwood Farm Consulting

The brand isn’t just what you say. It’s how you make people feel.

If your client experience feels a little cobbled together—or if you’re flying by the seat of your systems—it might be time to slow down and design the experience you actually want people to have.

Welcome In is the final workshop in the Brand Roots series, and it’s all about turning good intentions into great experiences. Because your brand doesn’t stop at the welcome email—it’s baked into every step of how people engage with you.

In this workshop, you’ll learn:

✔️ Why branding doesn’t end with your logo or voice
✔️ The 5 E’s of Experience and where your brand might be breaking trust
✔️ How to design a beginning-to-end experience that builds loyalty
✔️ Small shifts that lead to big results—without adding overwhelm
✔️ Why offboarding, follow-up, and how you say goodbye matter just as much as the first “hello”

You’ll walk away with:

  • A Brand Experience Touchpoint Checklist

  • Your custom 5 E’s Experience Map

  • A plan to fix one key moment in your brand experience this month

  • The clarity to show up with intention—online, offline, and everywhere in between

The Vibe:

  • In-person only, 10 seats max

  • Light snacks + cozy, community-driven energy at North Sky Co.

  • No pressure to be perfect—just space to refine, reflect, and improve

  • You’ll leave with a plan, not just inspiration

Special Introductory Pricing

Just $60 for this session or $150 for the full 3-part Brand Roots bundle.
This is the last workshop of the series—and the last chance to access this founder pricing before our rates go up.

Register today to hold your spot and get growing.

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June 3

Say It Like You Mean It: Brand Voice & Messaging for Real-Deal Small Businesses